You can donate publicly traded stock to eligible nonprofits through Every.org. Donating appreciated assets like stock can be more tax-efficient than selling them and donating the proceeds, potentially allowing you to give more and make a greater impact.
Every.org receives and sells your shares, then distributes the proceeds to your chosen nonprofit as a cash grant.
How to donate stock
Every.org does not charge platform or processing fees for stock donations. You'll have the option to make an additional contribution to Every.org during checkout, but this is entirely optional.
- Visit Every.org and find the nonprofit you'd like to support.
- If you plan to support multiple nonprofits, you may wish to consider funding your Every.org Giving Account (DAF) with a gift of stock instead.
- Click Donate and select Stocks as your donation method.
- Enter the stock's ticker symbol and the exact number of shares you'd like to donate. You can also add a note and, if the nonprofit hasn't disabled anonymous gifts, choose whether to share your contact information with them or not.
- Click Next to review your donation. You can adjust or remove the optional contribution to Every.org at this step.
- Review your donation details and click Email me instructions.
- Follow the provided instructions to transfer your shares through your brokerage account, or forward them to your broker or financial advisor for assistance.
Important: The ticker symbol and number of shares entered in your donation form must match the shares you actually transfer. If either detail changes, email stock@every.org before sending your shares. Mismatched information may delay processing of your gift.
Transferring stock through your brokerage
Depending on your brokerage provider, you may be able to initiate the transfer yourself through your online account, or you may need assistance from your broker or financial advisor. In either case, complete the Every.org donation form first and use the transfer instructions provided after submission.
If you're working with a financial advisor or broker, they can help coordinate the transfer on your behalf. Make sure your name and email address are entered correctly in the Every.org donation flow.
If you or your financial advisor cannot use the online donation form, email stock@every.org with the following details before transferring shares:
- the nonprofit you'd like to support
- donor's full name and email address for tax receipt purposes
- the stock ticker symbol and the exact number of shares
We'll help coordinate the transfer and ensure we can identify your donation when it arrives.
Important information for E*TRADE users
E*TRADE allows you to save a charity's brokerage account information for future transfers, which may lead to this information becoming outdated. Once a charity has been added, E*TRADE displays the saved account number under the charity's name, but does not provide a way to view the associated broker name or DTC number:
Before initiating each transfer, always verify that the saved account number matches the account number in your current Every.org stock donation instructions.
If the account numbers do not match, delete the saved charity entry in E*TRADE and add it again using the updated information provided by Every.org.
What happens after your donation
Once Every.org receives your shares, we typically sell them within one business day.
After your donation has been fully processed and recorded, we'll email your tax receipt. The proceeds are then distributed to your chosen nonprofit as a cash grant according to Every.org's regular disbursement schedule. The amount ultimately distributed to the nonprofit may differ because stock prices can fluctuate before the shares are sold.
If you've already transferred shares without completing the Every.org donation form, please contact us as soon as possible with your transfer details.
For additional assistance:
- Tax questions: Consult a qualified tax advisor regarding the tax implications of your donation.
- Stock transfers: For incoming stock transfers or brokerage coordination, email stock@every.org.
- General support: For questions about completed donations, tax receipts, or your account, contact us.